News

Federal laws regarding commercial email 
can affect you and your marketing strategy.

UmailEmail users need to be aware of what the new law means to you.

The  CAN-SPAM ACT of 2003 took effect on January 1, 2004 and overides all existing anti-spam laws
in thirty-six states.UmailEmail supports the CAN-SPAM ACT in the war against spam. The new
CAN-SPAM ACT provides definitions and penalties for misleading commercial email communications
which makes it illegal for spammers to send misleading emails, while making it easier for legitimate
email marketers to comply with a single set of laws.

UmailEmail users are already in compliance.

UmailEmail does not allow anyone to use our products or services for the purpose of sending spam.We
have and will continue to refuse business from known spammers.If a current UmailEmail customer uses 
our products or services for the purposes of spamming, their license and/or service.Agreement will be
immediately voided without refund. As a UmailEmail user, our anti-spam policy and policing efforts help 
keep you in compliance with most of the new federal law.

Some important facts the new law requires for all commercial email:

Must not present misleading information in the From field or header information.

• UmailEmail sets your header information for you, and allows you to send using your  own,
   validated email address.

Must include a link for and honor unsubscribe requests.

• UmailEmail automatically adds an unsubscribe link to every email sent and manages the 
   unsubscribe requests for you.

 Must conspicuously state that all commercial, promotional mail is an advertisement, 
 unless all recipients have opted in.

• As a UmailEmail user, you are already using permission-based lists. Subscription tools and
   intelligent list filters help you ensure your lists are strictly opt-in.
  

Your Physical Address Is Now Required in all Campaigns.

The most significant change to you is that this new legislation requires that you include a valid, physical
mailing address in all email campaigns.

UmailEmail has added a mandatory  feature which will automatically insert your postal address 
into the opt-out page   in order to help comply with the new law. While UmailEmail helps you 
automate much of permission-based marketing, it is your responsibility to include a postal address
in your campaigns. According to the CAN-SPAM ACT the federal government is  empowered to
enforce the law. Failure to comply could result in fines and possible imprisonment .